Your Financial Doctor

Strategic Finance for
Businesses Ready to Grow.

Trustline is a financial growth and capital advisory partner — helping MSMEs, builders and growing businesses structure capital, strengthen financial control and make stronger decisions as they scale.

MSME Funding  ·  Virtual CFO  ·  Builder & Growth Capital

Built around financial clarity, capital access and sustainable growth — for businesses that need more than a lender.

0 Years of Experience
0 Delhi NCR Offices
0 Long-Term Financial Partner
The Challenge

Growth becomes difficult when finance isn't structured for it.

Cash-flow uncertainty

Revenue looks healthy on paper, but timing gaps between receivables and payables make day-to-day decisions harder than they should be.

Funding complexity

Multiple lenders, unclear eligibility and inconsistent documentation slow down access to the capital a business actually needs.

Limited financial visibility

Without structured MIS and reporting, owners often make growth decisions on instinct rather than numbers.

No strategic CFO support

Most growing businesses can't yet justify a full-time CFO — but still need that level of financial judgment.

The Trustline Approach

One Financial Partner.
Multiple Growth Decisions.

Rather than treating funding, structuring and advisory as separate problems, Trustline connects them into a single, coherent path.

Financial Strategy
CFO Advisory
Funding
Capital Structuring
Growth
How We Think

One Better Structure Can Change the Business.

A representative debt-restructuring example.

Before Trustline
  • Approx. ₹5 Cr total borrowing
  • Multiple loans and high EMI pressure
  • Blended ROI of approximately 12%
₹5 Cr · ~12% blended ROI
After Restructuring
  • Approx. ₹6 Cr hybrid structure
  • ROI starting from approximately 8.20%*
  • Lower outflow and better working-capital headroom
₹6 Cr · starting ~8.20%*
Lower Finance Cost Better Cash Flow Stronger Structure
Details are anonymised and indicative. Actual outcomes depend on borrower profile, financials, security, lender policies and final approval.
Financial Tools

An App-Like First Step, Not Just a Form.

Two quick, indicative tools to help you think through your requirement before you talk to an advisor.

Funding Requirement Planner

Indicative

Answer a few questions to get a directional sense of the type of business finance that may fit your situation.

₹10L₹5Cr+

Discuss My Requirement

This is a directional guide only, based on the information you entered. It is not a loan offer, a sanction, or a guarantee of funding. Actual eligibility is determined by the lender after formal assessment.

Financial Readiness Check

Indicative

A short self-assessment to help you gauge how prepared your business finances currently are for a funding conversation.

Talk to an Advisor

This is an indicative self-assessment based on your own inputs. It is not a credit score, a formal financial assessment, or a lending decision.

Selected Experience

Meaningful Mandates. Clear Structures.

Representative transaction experience across business and real-estate finance.

₹45 Cr
Unsecured Business Funding
Electronics Trading
Structured
₹15 Cr
Lease Rental Discounting
Commercial Real Estate
Structured
₹30 Cr+
Construction Finance
Real Estate Development
Advisory Mandate
Lender exposure
HDFC Bank logo
Axis Bank logo
Kotak Mahindra Bank logo
DBS Bank logo
Sammaan Capital logo
AU Small Finance Bank logo

Names indicate transaction exposure and lender relationships only; they do not imply endorsement or guaranteed approval.

Who We Serve

Built for Businesses at Different Stages of Growth.

The right financial support looks different depending on where a business is today.

MSMEs

Established small and mid-sized businesses looking for working capital, structured funding and more disciplined financial control.

Builders & Developers

Real-estate businesses that need construction finance, inventory funding or last-mile capital to complete and monetize projects.

Growth-Stage Businesses

Companies scaling revenue and operations that need CFO-level financial discipline without hiring a full-time CFO.

Promoters & Business Owners

Owners who want an independent financial partner to structure decisions around debt, equity and long-term capital planning.

Leadership

Experience Meets New-Age Financial Thinking.

A leadership team combining decades of banking insight with a modern understanding of finance, business growth and client execution.

Mr. Jitindera Rathi, Director of Trustline CFO Solutions
Founder & Director

Mr. Jitindera Rathi

Part of Trustline's 30+ years of combined experience

Mr. Jitindera Rathi is an ex-banker and experienced financial consultant with strong expertise in MSME funding, working capital finance, structured debt, project funding and builder finance.

He has handled high-value funding cases, including transactions in the ₹30 crore to ₹50 crore range, where lender confidence, documentation, collateral assessment and repayment structuring play a critical role.

At Trustline CFO Solutions, he leads deal structuring, lender relationships and client advisory, helping businesses approach funding with clarity, credibility and practical banking insight.

Ex-BankerMSME FundingStructured FinanceProject FundingHigh-Value Deal Advisory
Jai Rathi, Director of Trustline CFO Solutions
Director

Jai Rathi

Jai Rathi represents the second generation of leadership at Trustline CFO Solutions. He holds a BBA in Banking & Insurance from Maharaja Surajmal Institute and works across banking coordination, MSME funding, loan documentation and client servicing.

He supports business owners, developers and entrepreneurs in working capital funding, retail lending, project finance coordination and business development.

With modern financial education and practical exposure to funding transactions, he brings fresh energy, process discipline and a client-focused approach to the firm.

View LinkedIn Profile →
BBA Banking & InsuranceMSME FundingLoan DocumentationClient ServicingBusiness Development
How It Works

A Structured Path From First Call to Funded.

A clear, disciplined process from understanding your requirement to ongoing financial growth.

Finance shouldn't only tell you where you are. It should help you decide where to go next.

Trustline is built to be a financial partner, not a one-time transaction. Six things shape how we work.

Strategic financial thinking

Every funding decision is considered alongside its impact on long-term financial structure, not in isolation.

Funding expertise

Deep, hands-on experience navigating lenders, documentation and negotiation across business and real-estate finance.

Structured decision-making

Clear, considered recommendations — not just the fastest available loan.

Business visibility

CFO-level reporting and cash-flow clarity so decisions are grounded in real numbers.

Ongoing advisory

The relationship continues well past disbursement, as an ongoing financial sounding board.

Personalized approach

Every recommendation is shaped around your specific business, not a standard product pitch.

The Trustline Journal

Financial Thinking, Shared.

Perspectives on funding, CFO advisory and financial strategy for growing businesses.

CFO Insights · Upcoming

When Does a Growing Business Need a Virtual CFO?

The stage-specific signs that financial oversight needs to move beyond bookkeeping.

Capital · Upcoming

Debt vs. Equity: Structuring Capital for Growth

How growing businesses can think about the right mix of debt and equity at different stages.

MSME Finance · Upcoming

Reading Your Own Banking Conduct Before a Lender Does

Why banking discipline matters as much as turnover when a funding file is reviewed.

Illustrative topics — our full Insights hub is coming soon.

FAQ

Common Questions.

Primarily MSMEs, builders/developers and growth-stage businesses across Delhi NCR looking for structured funding, working capital or CFO-level advisory support.

No. It's a quick, indicative tool to help you think through your requirement. It does not submit a loan application and does not guarantee funding or approval.

Both. Trustline combines funding and capital structuring with Virtual CFO and financial advisory support that continues after disbursement.

Book a consultation or use the Concierge chat to tell us about your requirement — our advisory team will take it from there.

Trustline works with businesses across Delhi NCR, with offices in Jhandewalan (New Delhi), Khera Kalan (Delhi) and Sector-49 (Gurgaon).

Start a Conversation

Let's Structure Your Next Financial Move.

Share the requirement. Our advisory team will contact you within one business day.

Jhandewalan, New Delhi Khera Kalan, Delhi Sector-49, Gurgaon
Sending your request…
Thank you. Your requirement has been received. Our advisory team will contact you within one business day.

Your information is used only to respond to your enquiry.

Service Page

Working Capital & MSME Funding

Smart funding structures for MSMEs, traders, manufacturers and growing business owners.

Check Funding Eligibility Speak With Advisor

MSME Unsecured Funding up to ₹50 Cr

For eligible MSMEs, traders and manufacturers with strong turnover, banking conduct and repayment capacity.

ROI starting from 8%*
*Subject to profile, financials, banking, documentation and lender approval.

Working Capital Limits — CC & OD

Cash Credit and Overdraft limits for day-to-day liquidity, structured through our banking network.

PID & SID — Invoice Discounting

Purchase and Sales Invoice Discounting for up to 180 days. In suitable cases, funds may be credited to the client's account.

Hybrid Loan Structuring

Funding up to 200% of property market value for eligible clients with strong turnover and repayment capacity. Subject to profile, property, banking and lender norms.

LIP Funding

Lenders may consider up to 100% of documented income and up to 50% of cash revenue. Funding up to ₹10 Cr, subject to eligibility and lender policy.

Lal Dora / Village Property Funding

Funding for eligible Lal Dora and village properties up to ₹15 Cr. Subject to documentation, valuation, legal status and lender acceptance.

LRD — Lease Rental Discounting

Funding against future rental cash flows. Subject to tenant profile, lease terms, property type and lender policy.

ROI starting from 7.75%*

Inventory & Project Funding

Structured funding against inventory, stock, plant expansion and project reports. Subject to lender norms and business model.

Quick Enquiry

Submitting your request…
Thank you. Your requirement has been received. Our advisory team will contact you shortly.
All ROI, funding amounts and eligibility subject to profile, documentation, lender norms and final approval.
Service Page

Private Equity & Debt Advisory

Helping ambitious businesses raise growth capital from investors, family offices, HNIs and strategic partners.

Discuss Capital RaiseSpeak With Advisor
Capital Beyond the Bank

Structured Growth Capital for Ambitious Businesses

Trustline helps businesses prepare, structure and present their growth story to suitable investors and capital providers.

Private equity, structured debt, HNI investors and SME IPO are powerful tools — but only if the business is properly prepared and presented.

Private Equity AdvisoryPrivate DebtHNI Investor ConnectsFamily Office FundingAngel Investor ConnectsSME IPO AdvisoryInvestor ReadinessPitch Deck PreparationFinancial ModellingBusiness ValuationDue Diligence SupportGrowth Capital Structuring

Private Equity Advisory

Structuring equity transactions, investor targeting and deal support for growth-stage businesses.

Private Debt Advisory

Structured debt from NBFCs, family offices and HNI investors for eligible businesses.

Investor Readiness & Pitch Deck

Financial modelling, investor pitch and investment memorandum preparation.

SME IPO Advisory

Guidance, coordination and readiness support for businesses considering SME IPO listing.

Service Page

Virtual CFO Services

Your company's financial doctor and everyday financial partner — throughout the year.

Book a ConsultationSpeak With Advisor
Virtual CFO Services

A Financial Doctor For Your Business

Many business owners know how to run their business but do not always have the time, systems or financial literacy to review numbers regularly.

By the time annual audits happen, cash flow mistakes, poor loan planning, tax inefficiencies and weak reporting may have already affected the business.

Trustline works as a Virtual CFO and financial partner — helping business owners make better decisions throughout the year.

Fortnightly / Monthly ReviewsMIS & DashboardsCash Flow PlanningBudgeting & ForecastingProfitability ReviewCost OptimisationBanking ProfileLoan PlanningDebt Restructuring GuidanceSubsidy PlanningGrowth StrategyCA & Accounts Coordination

Fortnightly / Monthly Financial Review

Regular management review meetings with the business owner and team.

MIS Reporting & Financial Dashboards

Customised management information systems for clear visibility of your numbers.

Cash Flow Planning & Working Capital

Structured monitoring of cash inflows, outflows, receivables and payables.

Budgeting, Forecasting & Profitability

Annual budgets, monthly variance analysis and profitability improvement advisory.

Banking Profile & Loan Planning

Strengthen banking relationships, improve CIBIL, plan annual fund requirements proactively.

Service Page

Builder & Project Funding

Structured funding for builders, developers, project owners and business expansion.

Discuss Builder FundingSpeak With Advisor

Construction Finance

Funding for approved real estate projects requiring construction capital, structured against project cash flows and approvals.

Inventory Funding

Funding against unsold inventory to improve project liquidity and cash flow during slow sales periods.

Last-Mile Funding

Capital for projects near completion requiring additional funds to finish construction and unlock sales.

Land & Project Funding

Structured funding for land acquisition and project development. Subject to approvals, title, cash flows and lender comfort.

LRD & Structured Real Estate Debt

Lease Rental Discounting and customised debt structures for income-generating real estate assets.

NBFC Funding Support

We Also Help NBFCs Raise Capital

Trustline supports small and growing NBFCs in raising funds through banks, HNIs, larger NBFCs and institutional funding channels.

Bank FundingHNI InvestorsCo-lending StructuresInstitutional CapitalCapital Planning
All builder funding is subject to project approvals, title, cash flows, valuation and lender assessment. Trustline has hands-on experience in builder and real estate finance mandates including construction funding and structured debt transactions. Client names are not disclosed.
Service Page

Retail Finance & Insurance

Personal, family and retail finance solutions through our banking and NBFC network.

Submit Retail Finance RequirementSpeak With Advisor
Retail Finance Products

Loans for Every Requirement

Home LoanLoan Against PropertyLal Dora LoanLRDPersonal LoanBusiness LoanEducation LoanNew Car LoanUsed Car LoanBalance TransferTop-Up LoanCommercial PropertyMortgage Loan
Insurance Products

Protection for Business & Family

Health InsuranceLife InsuranceTerm InsuranceBusiness InsuranceKeyman InsuranceAsset Protection
Service Page

Investment & Bank Auction Advisory

Curated bank auction properties, stressed assets and strategic investment opportunities for our client network.

Register Investment InterestSpeak With Advisor
Why This Matters

Where Smart Capital Finds Opportunity

Bank auctions and distressed assets represent some of the best value-buy opportunities in the Indian property and business market — if you know where to look and how to act.

Most investors miss these opportunities because they don't have access to the pipeline, don't know how to evaluate the asset legally and financially, or can't arrange funding quickly enough.

Trustline bridges that gap — identifying opportunities, facilitating due diligence coordination, arranging acquisition funding and guiding clients through every stage of the transaction.

Register as an Investor

Bank Auction Properties

Curated bank-auctioned residential, commercial and industrial properties, including below-market opportunities.

Stressed Asset Opportunities

Businesses, properties or assets under financial stress, NPA resolution or NCLT proceedings offering strategic acquisition potential.

Due Diligence & Evaluation Support

Legal title review coordination, valuation, encumbrance assessment and risk identification before committing capital.

Acquisition Funding Advisory

Once you identify the opportunity, we help structure acquisition funding through LAP, balance transfer, auction loan or other suitable structures.

Client-Only Network Access

Certain deals are shared exclusively within our investor network — giving Trustline clients early access before public listing.

All investment opportunities are subject to independent due diligence, legal verification, property valuation and the buyer's own assessment. Trustline provides advisory and facilitation support only and does not guarantee returns, title clarity or transaction outcome.
About Us

About Trustline CFO Solutions

A financial growth and capital advisory firm built with the vision of becoming India's most trusted MSME and business finance partner.

Our Story

Built on Experience, Not Shortcuts

Trustline CFO Solutions was built with a clear purpose: to help Indian business owners access smarter capital, better financial structures and more disciplined financial management.

Before Trustline CFO Solutions, the foundation of our advisory practice was built through Jai Sidhi Enterprises, established in 2013 by Mr. Jitindera Rathi. The firm specialised in loan consultancy, MSME funding and financial advisory services, helping businesses access capital and navigate complex lending structures. This experience laid the groundwork for the creation of Trustline CFO Solutions.

With 30+ years of combined financial consulting, business advisory and banking experience, the founding team has worked across MSME funding, working capital, debt restructuring, builder finance, property-backed lending, Virtual CFO services and capital raising.

The vision is simple: every business should have access to a Financial Doctor — someone who diagnoses gaps, structures the right solution and stays with the business as it grows.

Our Vision

To become India's most trusted financial growth partner by helping businesses unlock capital, improve financial discipline, reduce cost of funds and scale with clarity.

Company Details

Trustline CFO Solutions Pvt. Ltd.

CIN: U69200DL2026PTC464047

Company Timeline
2026
Incorporated and Established

Trustline CFO Solutions Private Limited incorporated and established with focus on MSME funding, structured finance, project funding, debt advisory and Virtual CFO services.

30+
Years Combined Experience

2013–2026 business advisory experience through Jai Sidhi Enterprises and Trustline CFO Solutions, combined with prior banking experience across MSME finance, debt structuring and capital advisory.

3
Offices Across Delhi NCR

Jhandewalan (New Delhi), Sohna Road (Gurgaon) and Khera Kalan (Delhi) — serving clients personally.

6+
Service Verticals

Working Capital, Debt Restructuring, Virtual CFO, Builder Finance, PE/Debt Advisory, Investment & Retail Finance.

Contact

Let's Talk About Your Financial Requirement

Share your details and our advisory team will contact you within one business day.

Get In Touch

Speak With a Capital Advisor

Offices

Jhandewalan, New Delhi · Khera Kalan, Delhi · Sector-49, Gurgaon

Compliance: All funding amounts, ROI, eligibility and approvals are subject to borrower profile, property, financials, documentation, lender policies, regulatory norms and final approval. Trustline CFO Solutions is a financial advisory and facilitation partner and does not guarantee loan approval, sanction amount or specific terms.

Grievance & Data Requests

Email: Trustlinesolutionspvtltd@gmail.com
Phone: +91 9971188704
We aim to acknowledge grievance and data-related requests within two business days.

Book a Consultation

Sending your request…
Thank you. Your requirement has been received. Our advisory team will contact you within one business day.

Your information is used to respond to your enquiry and handled in accordance with our Privacy Policy.

Delhi – Jhandewalan

New Delhi

3rd Floor, Building No. 49
Opposite Jhandewalan Mandir
Rani Jhansi Road – 110055

Get Directions ↗
Gurgaon Corporate

Gurgaon

Unit 740A, 7th Floor
SPAZE I TECH PARK, Tower A
Sector-49, Sohna Road – 122018

Get Directions ↗
Khera Kalan / Alipur

Delhi

KH No. 106/379
Front Portion, Ground Floor
Village Khera Kalan, Delhi

Get Directions ↗
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